L’Oréal x Gjosa

Coming Soon! Water Saver: Launch by L’Oréal Professionel

Gjosa and L’Oréal partnered to develop a showerhead for the hairdressers. It delivers substantial water savings without compromising the performance.

L’Oréal Professional Water Saver will be launch on the market by early 2023.

1 Water flow reduction compared to average salon flow.

L’Oréal is committed to reducing water consumption not only of its activities but also in helping its partners to do so. L’Oréal and Gjosa have teamed up to create Water Saver Portfolio, a new technology that makes sustainable water usage available to everyone.

L'Oréal x Gjosa - Support "Douchette"​

The “Douchette” for hair salons is the first born of the Water Saver portfolio, result of a collaboration between Gjosa and L’Oréal.

The “Douchette” can deliver up to 60% water savings thanks to the Gjosa Jet-Fusion® technology.

For more information on installation, usage and maintenance, please access our FAQ above.

« We believe it is our responsibility at L’Oréal to do our part to preservee the earth’s natural resources. Every drop of water is precious, and our new technology makes every drop of water count. »

- Nicolas Hieronimus, CEO, L’Oréal Group
« This breaktrough technology shows just why we are so committed, and excited, by sustainable innovations »

- Guive Balooch, Head of the L’Oréal Technology Incubator
« By combining Gjosa’s unique water-tech innovations with L’Oréal’s knowledge of beauty rituals, data, tech, and personalization, we will invent together new augmented beauty experiences for our consumers while protecting the coveted and precious resource that is water »

- Barbara Lavernos, Chief Research, Innovation & Technology Officer, L’Oréal Group
Previous
Next

Water Saver Innovations

Sustainable Water Saver haircare technology, which was unveiled at the CES 2021 tech show is part of the answer: it proves what Beauty Tech can do for the environment, and especially for sustainable water use.

L’Oréal & Gjosa have developed a breakthrough multi-channel showerhead that integrates Gjosa patented In-Flow® Technology.

How the Water Saver with Gjosa Technology Benefit Hair Salons

LOXG_60percent
Save up to 60% of water
_69%_water_icon
Save up to 69% of water
LOXG_5
Full wettability and good rinsing
LOXG_TonicJet
Provides a unique tonic jet
LOXG_6
Ensure a pleasurable experience

Thanks to Gjosa technology, hair care products are now infused directly within the micronized water flow. This unique combination delivers a novel and personalized experience and allows to rinse shampoo with substantial water and energy savings.

Water and Shampoo Harmoniously mixed together

For customers, it is a new refreshing experience with an unprecedented sensation of well-being. For hair salons, it drives substantial savings and positions them as innovative and sustainable businesses.

From Research and Innovation to a Final Consumer Product

picture_GjosaXLOreal

Want to know more about L’Oréal x Gjosa ?

L’Oréal News Release

November 2021
L’Oréal Water Saver named in Time 100 Best Inventions of 2021

News Release

October 2021
L’Oréal unveils its vision for the future of beauty at expo 2020 Dubai

News Release

June 2021
Tech for Good:

L'Oréal at GREENTECH FESTIVAL

News Release

March 2021
L’Oréal Invests in environmental tech startup Gjosa

News Release

Visit L’Oréal website
January 2021
L'Oréal Water Saver: CES 2021

News Release

Visit L’Oréal website
June 2020
Managing Water Sustainably

News Release

Visit L’Oréal website
Previous
Next

Contact us

for Sales & Marketing questions

You have a question? We would love to hear from you!
Send us a message and we will respond as soon as possible.

Contact us

for Info questions

You have a question? We would love to hear from you!
Send us a message and we will respond as soon as possible.