Partnering exclusively with L’Oréal to drastically reduce the water footprint of the Hair Care Industry

80% of the water using shampoo comes from rinsing hair.

80% of the global water footprint of shampoo comes from the usage phase

90% of the total energy using a shampoos life cycle comes from rinsing hair.

90% of the total energy used in a shampoo’s life cycle comes from rinsing hair

"This breakthrough technology shows just why we are so committed, and excited, by sustainable innovations."

Laurent Attal,Executive Vice-President Research & Innovation, L'Oréal.

Gjosa partners up with L’Oréal to develop a breakthrough multi-channel shower head that integrates Gjosa patented In-Flow® Technology.

Thanks to Gjosa technology, hair care products are now infused directly within the flow: this unique combination delivers a novel experience and allows to rinse shampoo with substantial water and energy savings.

Partnering exclusively with L’Oréal to drastically reduce the water footprint of hair-washing.

An Innovative Hair Wash Experience.

Water and shampoo harmoniously mixed together.

For customers, it is a new refreshing experience with an unprecedented sensation of well-being. For hairdressing salons, it drives substantial savings and positions them as innovative and sustainable businesses.

Water and shampoo harmoniously mixed together. For customers, it's a new refreshing experience with an unprecedented sensation of well-being. For hairdressing salons, it drives substantial savings and positions them as innovative and sustainable hair salons.

Watered by Gjosa using In-Flow® Technology

Our In-Flow® Technology allows infusing water seamlessly together with hair care products. This unique combination allows shampoo rinsing to go from 8 litres to 1.5 litres of water usage while providing an exclusive experience.

Our In-Flow® Technology

Watered by Gjosa using In-Flow® Technology

Our In-Flow® Technology allows infusing water seamlessly together with hair care products. This unique combination allows shampoo rinsing to go from 8 litres to 1.5 litres of water usage while providing an exclusive experience.

Our In-Flow Technology

Leveraging the core expertise of the two companies to engage with users in a new meaningful way. 

Technology evaluation andprototyping in different labs

From Research and Innovation to a Final Consumer Product

We put people at the heart of everything we do. By developing multiple prototypes and conducting extensive user tests we cover key user needs and exceed all their expectations.

Technology evaluation and prototyping in labs

User Insights andR&D consolidationin South Africa

From research and innovation into a final consumer product. We put people at the center of everything we do. By developing multiple prototypes and running extensive user experience journeys we cover key user needs and exceed all their expectations.
From research and innovation into a final consumer product. We put people at the center of everything we do. By developing multiple prototypes and running extensive user experience journeys we cover key user needs and exceed all their expectations.
User tests extension in France, Switzerland and US

User tests extensionin France, Switzerland,and the US

Hello Tomorrow in Paris

From Research and Innovation to a Final Consumer Product

We put people at the heart of everything we do. By developing multiple prototypes and conducting extensive user tests we cover key user needs and exceed all their expectations.

Technology evaluation andprototyping in different labs

Technology evaluation and prototyping in labs

User Insights andR&D consolidationin South Africa

From research and innovation into a final consumer product. We put people at the center of everything we do. By developing multiple prototypes and running extensive user experience journeys we cover key user needs and exceed all their expectations.
User tests extension in France, Switzerland and US

User tests extensionin France, Switzerland,and the US

From research and innovation into a final consumer product. We put people at the center of everything we do. By developing multiple prototypes and running extensive user experience journeys we cover key user needs and exceed all their expectations.

Hello Tomorrow in Paris

Creating Tangible Value for Hairdressing Salons

"This technology really helps doing my job easier. All my clients really like it and are always asking about it."

Owner of salon in South Africa.

Gjosa Technology benefits on hair salon

"This technology really helps doing my job easier. All my clients really like it and are always asking about it."

Owner of salon in South Africa.

How Gjosa Technology Benefits Hair Salons

Substantially reduces water consumption: -75% water consumption

Substantially reduces water consumption

Drastically reduces energy consumption: -75% energy consumption

Drastically cuts energy consumption

Ensures a pleasurable experience, full wettability and good rising. Gjosa Technology benefits on hair salon.

Ensures an enjoyable experience, full wettability, and good rinsing

Get recognized as a Sustainable, forward-thinking brand. Gjosa Technology benefits on hair salon.

Get recognized as a sustainable, pioneer brand

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Our Technology

We constantly build a progressive portfolio of products that integrate our technology to drastically reduce the consumption of water in our daily life.

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